Lockn’ Guitar Auction Raises $68,500 for 22 Charities
Weir Plays Signed Guitar on Stage to Support Lockn’ Charities
LOCKN’ performers Robert Plant, Carlos Santana, and every member of the Grateful Dead signed a pair of guitars to help raise money for and promote 22 charities that have booths at the festival’s “Participation Row”. The Grateful Dead’s Bob Weir then played the D’Angelico Excel guitar on stage during a performance of the song “Peggy O.” The winning bid came from Shawn Kroop of Maui, Hawaii.
The guitar was being auctioned to the highest bidder on the final day of the festival, with proceeds split evenly among the 22 charities. Most of the beneficiaries are based in Virginia, including the Nelson County Pantry. The Park School, The Thomas Jefferson Center, The Rockfish Valley Association and the Lynchburg Humane Society. HeadCount, a New York-based non-profit group that promotes civic engagement through music, organized the guitar signings and the Participation Row area at the festival.
A second acoustic guitar, also signed by the LOCKN’ headlining performers, was given away on Sunday to the winner of a free raffle. To enter, LOCKN’ attendees visited the non-profit organizations’ booths on Participation Row and take part in various activities. Once an attendee has completed 4 activities they are entered into the drawing for the guitar and also receive a free trial subscription to the live music on-demand service Qello Concerts. 5,392 social actions were taken at the charity booths on “Participation Row”Approximately 2250 pounds of food were collected at the food drive for the Nelson County Pantry.
The silent auction will end and the prize drawing will occured on Sunday in the Qello Concerts Lounge on Participation Row, which is in the main concert field. Other artists who signed the guitars include John Bell and Jimmy Herring of Widespread Panic, Leon Russell, Rita Coolidge, Warren Haynes, Derek Trucks, Susan Tedeschi, Dave Mason, Jorma Kaukonen and Jack Cassidy of The Jefferson Airplane, Keller Williams, and every member of both the String Cheese Incident and Umphreys McGee, and Phil Lesh, Mickey Hart and Bill Kreutzmann of the Grateful Dead.
In the first two years of LOCKN’, over 10,000 socially-conscious actions were taken at Participation Row and over $100,000 was raised for the charities involved.